Identity, image and visibility are three pillars that are imperative to a brand that aims to have a consistent long term impact on potential customers ...more Identity, image and visibility are three pillars that are imperative to a brand that aims to have a consistent long term impact on potential customers. The three go hand in hand by creating associations between the user's emotions and a tangible product. Years of real-world experience has provided us with the insight and perspective to understand the requirements of a client. A ground-up approach is followed, where everything is micro-examined from the grassroots level. Everything from the brand's intentions to the vision for the future are given due consideration before tying different aspects together in a visual form. A visual representation is everything that a brand stands for, weighed, measured and wrapped into a single entity. hide