Logo Design for a Social Change Campaign
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Logo-Design Kurzbeschreibung
Love is our Weapon is a social change campaign where users (primarily youth and young adults) are given a weekly challenge to perform acts of love around a theme (such as encouragement, sharing, reaching out to others, etc.).
The current website (http://loveisourweapon.com/) is nearly 5 years old and is very dated visually and technically, so we're rebuilding and relaunching the service and need to start with a new logo. There will be a separate web design project posted at the completion of this logo design project.
We want something modern and iconic. We like the 'heart' theme from the current logo, but we're not attached to it or the current colours.
The "LIOW" file below is taken straight from the current website, the "love-revolution" file is a larger example but the wording is different (from when the original campaign was launched in Switzerland, there is no need for internationalisation for the new project at this stage).
Zielmarkt/( -märkte)
Youth and Young Adults
Industrie/Einheitstyp
Campaign
Logo Text
Love is our Weapon
Logo Stile, die Sie interessieren können
Pictorial / Combination-Logo
Ein reales Objekt (Text optional)
Abstraktes Logo
Begrifflich / symbolisch (Text optional)
Zu verwendende Schriftarten
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Schön zu haben
- Incorporate a heart in the design (not essential but "Love" should be emphasised over "Weapon")