The Homecrowd Logo Design- help redefine group property purchase
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Logo-Design Kurzbeschreibung
The brief is to create a logo for our new business called The Homecrowd
The Homecrowd connects property investors with home buyers to make owning property in New Zealand a reality.
Delivered in a simple but beautiful online user experience, put simply we are the ultimate property matchmakers
The business idea originated as we saw the need to think differently about property purchasing. In creating The Homecrowd we are recognising our strengths in community and innovation to deliver a whole new crowd sourcing model for property buying.
The Homecrowd will change the face of home ownership in 2016.
Our brand needs to be reflect our innovative and community minded focus. At the heart it needs to be simple.
The beauty of the business will be that it delivers a service which is easy and you'll be left feeling like you have just had a great product experience.
Inspiration:
https://slack.com/- simple, strong visual, fantastic onboarding process and in general a great product
http://www.homely.com.au/- this is a similar type of business. We like how they have simply articulated the brand in a modern way
https://www.airbnb.co.nz/ - creation of a symbol that has become a strong identifier for the brand
Zielmarkt/( -märkte)
Property Buyers and Investor- 30+
Likely to be double income no kids or single income no kids
Industrie/Einheitstyp
Business
Logo Text
The Homecrowd
Logo Stile, die Sie interessieren können
Abstraktes Logo
Begrifflich / symbolisch (Text optional)
Wortmarke-Logo
Word oder namensbasiertes Logo (nur Text)
Zu verwendende Schriftarten
Farben
Vom Kunden ausgewählte Farben für das Logo Design:
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Simple
Schön zu haben
- An icon that goes alongside the wordmark
Sollte nicht haben
- We are open to suggestion on colours. We have selected a range of colours below but we are not suggesting using multiple bold colours! We would expect to see one bold colour married with something more simple such as white or a colour with reduced opacity.