Updated Package Design for WaterBean

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Dieser Kunde bekam 22 Verpackungs-Designs von 8 Designern. Dabei wurde dieses Verpackungs-Design Design von Ideera als Gewinner ausgewählt.
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Verpackungs-Design Kurzbeschreibung
1. We have a package that we are manufacturing. It has been well recieved and everybody likes it.
2. We have a client in the EU who wants some design changes. Something more suited to their clientele. Young and hip, I am told. Basically this product will be sold as an accessory to Sports Water Bottles. So it will be hanging on clip strips next to the bottles.
3. Attached we have the current design w/ dimensions attached and the EU package idea as well.
4. What we want is a FRESH LOOK at the text and a HYBRID of the two. Look at the brief.
5. What we don't want to do is TOTALLY change everything (because I'll have to change EVERYTHING downstream attached to it and I don't want to do that)
6. Attached files are a version of the brief w/ images. front and back AI files of the current package.
View product online:
http://thewaterbean.com/
Zielmarkt/( -märkte)
2. We have a client in the EU who wants some design changes. Something more suited to their clientele. Young and hip, I am told. Basically this product will be sold as an accessory to Sports Water Bottles. So it will be hanging on clip strips next to the bottles.
Industrie/Einheitstyp
Water Treatment
Zu verwendende Schriftarten
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Clean, fresh, green, healthy and hip.
Schön zu haben
- 4. What we want is a FRESH LOOK at the text and a HYBRID of the two. Look at the brief.
Sollte nicht haben
- 5. What we don't want to do is TOTALLY change everything (because I'll have to change EVERYTHING downstream attached to it and I don't want to do that)