TruWork Logo for a Game-Changing Startup Dedicated to the Future of Work

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Dieser Kunde bekam 37 Logo-Designs von 11 Designern. Dabei wurde dieses Logo-Design Design von rainbbit als Gewinner ausgewählt.
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We're building a startup backed by decades of in-the-trenches experience, a lot of reflection, and some science around the dynamic ecosystem inhabited by employers, employees, and job-seekers. Employers don't really quite understand what it's like to work for them. They think they do, but they don't. And even if they do, they don't know how to articulate it, to share it, and to be authentic about it. At the same time, job-seekers (and we're are all job-seekers) are becoming increasingly astute and discerning about where they want to hang their hat. They want more information...more meaningful information...around what it's really like to work somewhere so they can make a more informed decision around where they will fit and thrive. At the same time, employers increasingly understand the value to transparency and authenticity; they just don't quite know how to get there. We're trying to bring the two together - by creating a productive conversation, community, and partnership dedicated to truth in employer profiling. We help businesses uncover the essence of how their people experience work, build a truthful story around it, and then share that story with their workforce - current and future. And we do this while continuously engaging that workforce in telling us what they want to know...what they need to know...so we can shape what and how the employers share. We need a logo that will hold identity and build brand among a broad-based public community as well as in the hallowed private board-rooms. KEY WORDS FOR CONSIDERATION: Truth, Light, Transparency, Authenticity, Lotus (symbol for purity), Clarity, Future of Work, Profile, Community, Ecosystem, Share
Zielmarkt/( -märkte)
Job-seekers, the workforce in general, and employers (Human Resources, Recruiting, and Marketing)
Industrie/Einheitstyp
Building
Logo Text
TruWork
Logo Stile, die Sie interessieren können
Abstraktes Logo
Begrifflich / symbolisch (Text optional)



Zu verwendende Schriftarten
Farben
Vom Kunden ausgewählte Farben für das Logo Design:
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Broad appeal and adaptability, website appeal (easy for icons, etc). something that symbolizes truth, clarity, honesty, or trust. openness, forthcoming. sincerity. knowledge. enlightenment. i like the zen symbol of enlightenment (enso, attached).
Schön zu haben
- see keywords and attached for consideration/creative stimulation
Sollte nicht haben
- the enso cannot look too much like the old Lucent Technologies logo. it should maybe be more abstract or of your own design.