Wilford Logo Update, primarily to enhance the crest
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We are looking to modify our current logo (see attached).
Wilford is a parent company, like Nabisco, that will sells a variety of candy, bakery and other sweet treats under various brand names and flavors. Our primary product is freshly made, premium fudge.
We would like to modify our current logo as follows:
- We are generally satisfied with the word "Wilford", but would be open to some font exploration.
- We like the "W" inside the crest
- We would primarily like to explore variations to the crest itself, as follows:
* We think a watercolor approach could be interesting.
* We would consider some literal culinary elements built into the crest such as whisks, spoons, etc. or elements that reinforce fresh ingredients or top quality.
* We would like to see the crest done in green, potentially a kelly green.
Overall, the logo is meant to communicate "a commitment to quality and excellence with an appreciation for the past but with its eyes firmly fixed on the future".
The company produces high quality products that appeal to both traditional and advanced culinary tastes and trends.
Wilford is an American family name that dates back over 100 years.
Zielmarkt/( -märkte)
American adults ages 24+, men and women
Industrie/Einheitstyp
It Company
Logo Text
Wilford
Logo Stile, die Sie interessieren können
Emblem-Logo
Logo eingeschlossen in einer Form
Pictorial / Combination-Logo
Ein reales Objekt (Text optional)
Abstraktes Logo
Begrifflich / symbolisch (Text optional)
Wortmarke-Logo
Word oder namensbasiertes Logo (nur Text)
Lettermark-Logo
Kurzwort oder Buchstaben-Logo (nur Text)
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- We must be able to clearly read "Wilford" and identify the "W" in the crest.
Schön zu haben
- Color options beyond brown.