Business Performance Improvement Book Cover Design Project

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Buchumschlag Design Kurzbeschreibung

We need a book cover design for a new company, based in Eastern Australia, called Ettlin International. We advise clients on process improvement, continuous improvement and business performance improvement, especially in the manufacturing areas and Fast Moving Consumer Goods industries.
We have a written a book designed to demonstrate our very high calibre of knowledge and to use as a marketing tool for prospective clients. We hope to give it out at training seminars and as a comprehensive business card.

Title of the book is: A holistic approach to Business Performance Improvement.
Subtitle: Tailor a Continuous Improvement approach to suit your company culture.
Author: by Andrew Ettlin
Back Cover: No need for a bar code in this edition. An important aspect is that we will distribute by hand. Text below for back page.

'For the experienced Business Performers, this book is designed to offer an insight into the advantages and an example of an approach to Business Improvement. It is not the only way but it is tried and tested in world class companies and it works. For those new to Continuous Improvement, it offers a helpful introduction to a holistic business improvement system, an overview of important success factors and pitfalls, recommendations on how to implement tools and methods and a quick guide to see when to use which tools. '

'Consultancies are one of many tools management teams can engage and management must make sure the consultants tailor their approach to suit its business needs and culture and not vice versa.'

End of text for back cover.

Business Performance Improvement is also known as or can include:
Continuous Improvement
Process Improvement
Lean Six Sigma
Operational Excellence
Total Productive Maintenance
Toyota Production System
Total Quality Management
Business Process Re engineering
Performance Keys
=
Ettlin International

The book size is 175 x 240 mm and will need a 10-15mm bleed. The spine is not known at this stage exactly and will need to be updated once the printing is finished but I suggest a 10mm until I have the exact size.

Our company colours are Pantone 288, R0,G75,B141, C100,M79,Y17,K3. Attached are some other publications that give a sense of what we like to portray, Some words which might add to this are: professional, elegance, quality, sleek.

Info-Symbol
Aktualisierungen

Project Deadline Extended
Reason: After receiving the designs, I realised that I needed to update the brief with more and better quality information for designers to work with.
Added Wednesday, July 03, 2013

Zielmarkt/( -märkte)

people in the accounting and insolvency industries, production managers and CEOs, Chief Operating Officers, members of the executive team of large companies and GMs of small companies.

Industrie/Einheitstyp

Marketing


Sehen und fühlen

Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.

Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes

Anforderungen
Muss haben
  • Communicate an image that shows an improvement or increase of something.
    Very professional and elegant
    Emphasis on the words 'Business Performance Improvement' in the title, subtitle also important
    Must appeal to a high-end of the market audience
Schön zu haben
  • Recommendation for your cover to be gloss or matt in print
    Image can be indirectly related to money but not specifically
    Somehow that it matches or is not so different to the attached brochure
Sollte nicht haben
  • Not be too loud or commercial
    Book jacket. WIll be printed as soft cover first run and hard cover 2nd run

Dateien
Alle Dateien herunterladen - 1,6 MB
Zahlungen
1. Platz
A$160
Gesamt
A$160

Projekt-Deadline
07 Jul 2013 02:50:07 UTC
Language

Buchumschlag Design Inspiration
Comic book cover design, Christian book cover design, Book cover design arabic text, Coupon book cover design, Bank book cover design, Health book cover design, Marketplace book cover design, Conference book cover design, Fake book cover design, Computer book cover design