Babies Love Books (
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The Babies Love Books initiative to encourage literacy and library membership in the community by providing each newborn within the Wagga Wagga LGA with a board book and an invitation participate in the library's regular Baby Bounce and Story time programs.
Fostering a love of books and encouraging parents to read to their children before they reach 3 yrs of age is a key goal in our many early literacy programs. Some of the targeted parents may not have had this experience, so we want to win them over to reading and giving their little ones a head start with their lifelong learning.
Brief
A mark with broad appeal
Translates well in large or small format
Monochrome + colour versions (Minimal orange)
Applications
Library bags
business card
Pamphlet
Badges
A mark that is
Bright fun and attractive
Has Longevity
Zielmarkt/( -märkte)
Parents of young families - some of whom have English as a second language
Industrie/Einheitstyp
Library
Logo Text
Babies Love Books - lower case or mixed case also a possibility
Logo Stile, die Sie interessieren können
Emblem-Logo
Logo eingeschlossen in einer Form
Pictorial / Combination-Logo
Ein reales Objekt (Text optional)
Abstraktes Logo
Begrifflich / symbolisch (Text optional)
Figuren-Logo
Logo mit Abbildung oder Zeichen
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Must have a strong focus on the baby and the book - the image needs to be the strongest part and at least equal in size or larger than the words.
- A strong image will sell the message without necessarily reading the words. But the words still need to be there.
- A simple graphic ( realistic or conceptual) that is easy to replicate in different
- formats
Schön zu haben
- An image that will translate as an easily recognisable brand.
- No more than 3 colours - library colour is purple
- Font should be clean and simple - lower case might be less formal than upper case- happy to consider both or mixed case
Sollte nicht haben
- No obvious clip art
- No orange and lime green in the design