Puslishing House Needs poster Design for Medical Book

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Dieser Kunde bekam 36 Werbung-Designs von 8 Designern. Dabei wurde dieses Werbung-Design Design von Yas media als Gewinner ausgewählt.
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Werbe-Design Kurzbeschreibung
We need an advertisement desing for a medical book on cardiology named "Hipertensão" (Hypertension), which 2nd Edition we launched last August. What makes this book special is that this is the first time in history that a hypertension book has a second edition in Brazil and was written by the Hypertension Department of the Brazilian Medical Society of Cardiology in comemoration in its 100 years. The two news about this book is that we sold 1000 units since we launched (which is good) and we have now an ebook version for all tablet, smartphones and readers. From this month on it is going to happen importants hypertension meetings and we want to promote this two news about this book - 1000 units sold and ebook version. We would like to see designs that use orange (the publishing house color) and communicate celebration.
Zielmarkt/( -märkte)
Doctors Specialist from several segments like Cardiology, Endocrinology, Nephrology, Nutrition. Most of the target are man with 50 years-old.
Industrie/Einheitstyp
Medical
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- The adverstisement must have the attached book cover and publishing house logo (Elsevier) using only the name (without the tree) or the complete logo.
Sollte nicht haben
- The design should not use old-style, serif fonts like Times new Roman.