New Logo for Athletic Apparel / activewear company
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Company Name: Swift
We are a Premium, high end apparel company specializing in socially conscious athletic/active wear. We are looking to get your help in making a new logo.
For context and inspiration:
The company "swift" is name for both the adjective 'swift' (fast) as well as the noun (a swift, is one of the fastest birds on the planet- they are constantly in flight)
Aktualisierungen
Project Deadline Extended
Reason: Giving more time for revisions and submissions
Added Monday, August 26, 2013
Zielmarkt/( -märkte)
24-34yo Men and Women, who value social consciousness and interested in high-end athletic/studio wear
Industrie/Einheitstyp
It Company
Logo Stile, die Sie interessieren können
Pictorial / Combination-Logo
Ein reales Objekt (Text optional)
Abstraktes Logo
Begrifflich / symbolisch (Text optional)
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- -Ideally the logo embodies both meanings, but slight bias of something more on the abstract/iconic side (There are already too many "bird" logos and logos of bird silhouettes- we'd love for something more out of the box)
- 2-3 color choices are OK (in any combination of red or blue), but ultimately, the logo needs to look great in all black on a white background, or white on black.
- Logo needs to look good at any scale (as small as the diameter of a dime, or scaled up for posters, etc.)
- Needs to be gender neutral
- Needs to be appropriate for sportswear
- Logo needs to be a mark (think Nike swoosh) as opposed to a word mark. A Letterform mark is OK, but a pictorial/abstract mark is preferable.
- Logo needs to have demonstrate simplicity & elegance in the shapes and lines (the Polo logo [the rider], Lacoste [the alligator] are examples of what we do *not* want). Logos like Apple, Nike, Adidas, twitter [the bird], would be good examples.