• US$780

• 81 Designs

• 13 Designer

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Web-Design Kurzbeschreibung

- Introduction

This is a web site redesign content. Please follow the following instructions. I am on tight schedule, so instead of 10 days, I would like to select the final design within 7 days. After the final design is selected, I would like the winner to produce the static HTML pages, but that is a separate job.

Delivery is JPG, complete Layered PSD files, and color numbers used in the design.

- Language of Content of the Web Site: English

- Company Name: Transpire, Inc.

- What is Transpire, Inc.'s product? Company develops and markets a sophisticated engineering simulation software.

- URL of existing web site: http://www.transpireinc.com

- Purpose of the web site: Marketing Engineering and Simulation Software

- Markets/Industries served

1. Medical: Radiotheraphy, Cancer Therapy, Medical Imaging
2. Energy: Nuclear Physics
3. National Security: Dept. of Homeland Security

- Three most important messages to communicate to our audience:

1. A solid and sophisticated engineering company (sophisticated).
2. A company with cutting-edge technology and leading products (cutting edge)
3. A company with state-of-art, live and professional marketing (state-of-the-art and live)

- What differentiates Transpire, Inc. from other competitors?

1. We are a commercial company vs. a home-grown entity with competitor products.
2. Our software is in-depth and targeted application vs. a general software with certain capabilities.

- Desired homepage screen size: 1280x800 or use your best recommendation.

- Number of templates: 2
1. Homepage
2. Secondary pages

- What content must be included in the Homepage (video, slideshow, etc.)?

1. Header block to display the logo, company name, and login or registration space (if user is logged in, show username)
2. One primary block to display a slide presentation (in HTML5, up to 4 or 5 slides with combined image and text)
3. One block to display a video and ability to play the video with a link "More" to go to the Video Training page.
4. One block to display announcements and special events
5. One block to display up to three News/Events. A Caption and Date.
6. One block to showcase links to three social networks: Facebook, Linkedin, and Twitter.
7. One block for Footer. Standard links and copyright notice

- Describe secondary pages: They will include text and images (JPG or PNG). A Training page will display a list of (up to 5) video clips.

- Site Menu Structure

1. Top Level. Up to 6 main menu as follows: Products, Support, Partners, Company, News/Events, and Purchase.

2. Second Level. Each top-level menu could have up to 4 sub-menu options. Some like Partners will not have any page. You don't have to display Third-level menus here.

3. Third Level. Some second-level menu items could have from up to 4 sub-menu options. Third-level menu options should appear in the template for secondary pages.

For example, under main menu "Products" we have three products one of which is "Attila4MCNP." This product will have 4 options (4 pages). The template for the secondary pages should be flexible enough to allow for more than 4 but less than 6-7 options for each product.

(I will upload the Site Map document shortly)

- Style/theme of the Website:
1. Large enough font size. Audience is 30 and older.
2. Appealing to users of a highly-sophisticated desktop-based simulation software

- Desirable colors in the new design: Blue (because of logo), red, green, gray, black. White or Black background

- Adjectives that should best describe the new design: Welcoming, exciting, informative, and professional

- Websites you like (because?):

http://www.gurobi.com. Only because they also develop sophisticated software and they follow a similar licensing scheme, but PLEASE do not copy their UI.

Zielmarkt/( -märkte)

- Age: 30 years and older
- Mostly male.
- Job Title: Researchers, Doctors, and Engineers
- Users of radiotheraphy, cancer therapy, medical imaging, nuclear energy, and homeland security radiation simulation software

Industrie/Einheitstyp

Marketing

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Sehen und fühlen

Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.

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Anforderungen

Muss haben

• - What content must be included in the Homepage (video, slideshow, etc.)?
  
  1. Header block to display the logo, company name, and login or registration space (if user is logged in, show username)
  2. One primary block to display a slide presentation (in HTML5, up to 4 or 5 slides with combined image and text)
  3. One block to display a video and ability to play the video with a link "More" to go to the Video Training page.
  4. One block to display announcements and special events
  5. One block to display up to three News/Events. A Caption and Date.
  6. One block to showcase links to three social networks: Facebook, Linkedin, and Twitter.
  7. One block for Footer. Standard links and copyright notice.

Schön zu haben

• As you see I gave a thorough and detail design brief (I hope so). I leave it to you to incorporate "nice to haves" in your design.

Sollte nicht haben

• - No Cartoonish Design or Animation
  - Colors we do you NOT like: Purple, Pink, Yellow, Brown

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