Modern 'Hipster' logo for restaurant/bar/brewery, fox & hare (1st prize now increased)
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Logo-Design Kurzbeschreibung
Hi, i’m looking for a new/ alternative logo for our restaurant/bar PK. The current logo is a stencil font lower case ‘pk' in a rounded square. I’ve included a copy of it, but don’t want you to feel tied to it. You can choose to incorporate it it/enhance it, but ultimately I’m looking for fresh ideas rather than a logo rework.
Ideally “eatery & bar” included in the logo, but not imperative. As part of the branding we have large fox and hare murals in the venue. So i would be keen to include a fox and hare if that is possible. We also have a garden and quite a bit of greenery (the p in pk stands for ‘park’).
It’s a large architecturally designed slightly industrial style venue (high ceilings, concrete floors), but with soft furnishings, a lounge and garden. The venue caters for business people (largely creatives in the movie industry) during the day for lunch, but has a large family following as well.
We also brew our own craft beer, so have a ‘brewery’ component, so looking for something upmarket and modern (not too cutesy), but not boring/ with a bit of character. A bit playful. Possibly that sort of hipster 'craft beer' vintage styling.
Basically interested to see your ideas. Thanks!
Aktualisierungen
Project Deadline Extended Reason: I have significantly increased the budget/1st prize. Extending deadline in case more designers may now wish to submit a design. Added Monday, August 28, 2017
Zielmarkt/( -märkte)
20-45yrs professionals (film/ creative industries) for lunch and bar. (main target). But also have a family market.
Industrie/Einheitstyp
Restaurant
Logo Text
‘pk’ (preferably lowercase) as the primary text (this is the name of the business). Then 'eatery & bar’ as the secondary text.
Logo Stile, die Sie interessieren können
Emblem-Logo
Logo eingeschlossen in einer Form
Pictorial / Combination-Logo
Ein reales Objekt (Text optional)
Figuren-Logo
Logo mit Abbildung oder Zeichen
Zu verwendende Schriftarten
Farben
Der Designer kann die Farben des Designs frei wählen
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- “pk”
Schön zu haben
- Fox & hare illustration
- secondary text "eatery & bar"
- possible inclusion of tree or similar (to tie in with ‘park’ theme)
- Colour wise the current logo is in orange tones, but we haven’t been consistent with that in terms of branding on stationary etc. We started with green. Predominant colours in venue (other than the industrial grey/ off-white) are orange (orange/tan leather seating) and blue (also some seating). The exterior of the building is a mid/dark blue with partly cedar wood cladding.
- Happy also with a black/monochrome logo.
Sollte nicht haben
- Nothing too cartoonish. Nothing too twee/ old fashioned. Looking for a slick, cool,
- contemporary brand. I’ve attached some files of logos of the sort of style i mean. Modern but not too cutesy. I’ll try to find some more.