Innovative Rehabilitation Company Needs a T-Shirt Design for it's International Client-base

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Dieser Kunde bekam 55 T-Shirt-Designs von 15 Designern. Dabei wurde dieses T-Shirt-Design Design von LM Designs als Gewinner ausgewählt.
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T-Shirt-Design Kurzbeschreibung
The background info for this task is as follows:
Company: A progressive rehabilitation facility for victims of a spinal cord injury. We are cutting edge in our methodology and exercises and are changing the way spinal cord injury victims are treated. Our client base is international, as we have treated people from more than 25 countries. Our headquarters gives the feel of a high-energy gym and not a therapy clinic. We have rock music playing, bright colored walls, and a young energetic staff.
Design Goals: The shirt design should have an edgy/progressive/athletic feel that you might find in a high end line to t-shirts. This shirt should not be something that you would buy at a theme park or vacation spot. This should not be a shirt that your grandmother would want. We will reproduce the image on various color shirts so the design should be fit for this or require slight modifications to the design file. This shirt does not have to indicate anything about people in wheel chairs as the goal of our client is to walk and get rid of their wheel chairs. Please see the attached uploaded file of a client holding a wheelchair above their head.
Updates
So far the submissions have been good but they seem a little too fun and we are looking for something a little edgier. Please see the images below.
Added Tuesday, February 21, 2012
Project Deadline Extended
Reason: We are extending the deadline as the designs seems to be headed in the wrong direction. They are a bit too "fun" and need to be a little edgier. We have provided some past designs in the upload area to provide some examples.
Added Tuesday, February 21, 2012
Project Deadline Extended
Reason: There are a few designs that we really like but they still need some work. We will provide everyone with feedback within the next 24 hrs as to whether or not we would like them to continue with the submitted designs.
Added Friday, March 02, 2012
We are in the process of providing feedback each design but as a general update please keep the following ideas in mind:
- Feel free to change the font and deconstruct our logo
- The design doesn't have to indicate that we treat people with an injury or in a wheelchair.
- Looking for more of just a cool design than something that speaks about our company
- We love inspirational quotes (maybe check out our Facebook page https://www.facebook.com/ProjectWalkSCIrecovery) as we basically post inspirational quotes on a daily basis.
- Finally we are based in southern California, so think of brands like Hurley, Volcom, Quicksilver, Obey, Billbong, etc.
Hope this information helps everyone and thanks for your patience and help with this process.
Added Friday, March 02, 2012
A couple other things we should mention. If you are going to use a wheelchair in your design please do not use something that you would find in a hospital. Our clients have very different chairs than those... see the links below:
http://www.colourswheelchair.com/products/prod_saber.htm
http://www.colourswheelchair.com/products/prod_zephyr.htm
Another item to mention is that in the past we have tried to keep all images on the back of the shirt away from the bottom. If a client is wearing the shirt and they are in their chair we don't want the graphic covered up by the back of the chair.
Added Friday, March 02, 2012
Project Deadline Extended
Reason: Deadline extended a few days only because feedback to designers is needed. Project will close this week.
Added Monday, March 12, 2012
Zielmarkt/( -märkte)
Our clients include extreme athletes and regular everyday people ages 2-85 but our primary demographics is age 18 – 30. This design will be placed on
Industrie/Einheitstyp
Progressive
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Must Have Features:
Logo Required but does not have to be the focal point (see uploaded files)
Two Color Front
Design must be usable on different color shirts. (Slight modification to vector image for colors is ok)
Single color back