Logo and Business Card Design for an Architecture Office in New York

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Logo-Design Kurzbeschreibung

We need a new logo for an Architecture office located in New York City. We are a small firm specializing in residential and hospitality projects. We are extremely good at spatial concepts along with exquisite detailing that reverberates with overarching spatial ideas.

We would like the design to work equally well on a white background and on a dark background. We are inspired by the use of negative space in Hanko/Inkan stamps from Japan as they allude to fine Japanese carpentry and detailing. The owner of the company and principal architect is Italian and there is fine craftsmanship in his home country as well (specifically in architecture, textiles, machinery, autos, etc). We are also interested in celtic or knot patterns as an inspiration but do not want anything that is not easily legible. The line work and detailing in the logo should be at once simple yet subtly complex.

The final design should communicate solidity, trust and refinement yet be fresh, exciting and based in the futuristic or abstract. We would prefer modern, abstract and geometric logo designs with the brand letters L and S (for Leopoldo Sguera) and possible variations with LSA (for Leopoldo Sguera Architect). Please see the basic design direction for the logo on our website www.leopoldosguera.com (logo sketch on upper left).

The Font should be modern yet mature and refined so that it does not become tiresome to look at. Our target market is a person who is 40-70 and has amassed enough money to build architectural projects at this point in their life. However, they probably have a hard time reading something too complex when it is small.

We have not yet decided on a hint of what color will appear very subtly on the website and on the business cards as of yet. We are open to your ideas on that but the use of color must be minimal and refined. We really try, in all our work, to amplify the existing light and shadow patterns we find through subtle composition and detailing to make it feel magical. We are inspired by architects who do this sort of alchemy on a daily basis: RCR Architects, Herzog and Demeuron, Jean Nouvel (see reference images). We would like the logo to allude to this type of alchemy or magic or shift in perception.

The design must work well in black and white when color is not available. We would like to use the logo alone as well as along side the text: Leopoldo Sguera Architect. This text should be placed to the right of the logo. The logo should be designed to work well next to the text.

Thanks in advance to all who participate!


Info-Symbol
Aktualisierungen

Project Deadline Extended
Reason: I have extended the deadline for the project as I am still not satisfied that we have arrived at the best design. Perhaps 5 days was too short. I am hoping some of the designs will be further developed and resubmitted. I would like all designers from this point forward to stay closer to the original design sketch (on my website) but have more detail added to that sketch.
Added Monday, September 18, 2017

Zielmarkt/( -märkte)

35-75

Industrie/Einheitstyp

Architecture

Logo Text

Leopoldo Sguera Architect


Logo Stile, die Sie interessieren können
Emblem-Logo

Logo eingeschlossen in einer Form

Abstraktes Logo

Begrifflich / symbolisch (Text optional)

Wortmarke-Logo

Word oder namensbasiertes Logo (nur Text)

Lettermark-Logo

Kurzwort oder Buchstaben-Logo (nur Text)


Zu verwendende Schriftarten
Sans Serif

Farben

Der Designer kann die Farben des Designs frei wählen


Sehen und fühlen

Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.

Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes

Anforderungen
Muss haben
  • See description
  • SQUARE LOGO
  • TEXT TO THE RIGHT OF THE LOGO (NOT below the logo)
Schön zu haben
  • See description
  • two letter "L"s bracketing the "S" (See sketch logo on the website. See description for website)
Sollte nicht haben
  • See description
  • Any houses, buildings, compasses, pencils, triangles, etc. The design should be abstract and universal. Not literal.
  • The design should not be based on the letter A. It should be based on the letter "L" and "S" only. If the letter A is included it would only be considered if it was very subtle and much less important than the other letters.

Dateien
Alle Dateien herunterladen - 4,9 MB
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I69 Tuesday, 12 September 2017 21:04:49
Dienstag, 12. September 2017
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images Tuesday, 12 September 2017 21:04:49
Dienstag, 12. September 2017
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atvento Wednesday, 13 September 2017 19:04:56
Mittwoch, 13. September 2017
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ayart Wednesday, 13 September 2017 19:04:57
Mittwoch, 13. September 2017
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Zahlungen
1. Platz
US$150
Gesamt
US$150

Projekt-Deadline
22 Sep 2017 13:16:05 UTC
Language

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