online gadget and gift shop looking for logo rework

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Logo-Design Kurzbeschreibung
MonsterZeug is a german online shop selling personalized gifts and gadgets Hi, we're currently looking at the update for our shop mascot, "Marty McMonster" and possibly a new logotype to go along with 'd like to have reflected in our brand mascot and logo, which has been in service since 2008). Your emphasis should be on reworking "Marty McMonster," making him more geometric, reducing the amount of small details (in a similar fashion to the other characters in "current_404.jpg"). The new look should be more appropriate / scaled for smaller viewports. Except for the orange skin color, other features of the current logo may vary (ie number of eyeballs, teeth, tentacles, arms, clothing). Feel free to present a cropped version, or focus on the face / head only, but please refrain from making him too kawaii / sd / cute (for reference see "rejected_inhouse.jpg")
Zielmarkt/( -märkte)
MonsterZeug is a germany-based company running an online store for personalized gifts, original presents and gadgets, founded in 2008. Our customer base is mainly female (~ 70%), shopping gifts for friends, spouses or relatives.
Logo Text
MonsterZeug
Logo Stile, die Sie interessieren können
Pictorial / Combination-Logo
Ein reales Objekt (Text optional)



Figuren-Logo
Logo mit Abbildung oder Zeichen


Zu verwendende Schriftarten
Farben
Vom Kunden ausgewählte Farben für das Logo Design:
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Keep it simple. The new look should be more appropriate / scaled for smaller viewports. The overall color scheme and balance should remain intact, the provided orange tone (see "colors.pdf" for reference) has become the main color of the mascot. Your design should be flat, unshaded and should not rely on thin outlines.
Schön zu haben
- Feel free to present a cropped version, or focus on the face / head only, but please refrain from making him too kawaii / sd / cute (for reference see "rejected_inhouse.jpg")
Sollte nicht haben
- Please do not shade your design too much, do not look for anything involving gradients, thin outlines or heavy shading - your design should be flat and color-blocked. Since then, we have been looking at some of our most important non-gender specific looks.