Design For Life Insurance Landing Page

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Dieser Kunde bekam 31 Landing Page-Designs von 10 Designern. Dabei wurde dieses Landing Page-Design Design von pb als Gewinner ausgewählt.
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Landing Page-Design Kurzbeschreibung
Make Sure You Look At Attachments.
What we want from our design:
Light and clear design
Clear calls to action.
Clean, uncluttered design.
Space for 1500 words of content under various headings.
Incorporation of our brand colours (and suggestions for new colours that complement them)
Incorporation of logo into menu matched to page.
Some background:
We are rebranding our existing site around our new logo and coulours and want to move away from using blue heavily.
Our current site can be found here https://usave.co.uk/broadband/best-broadband-deals/
We will be using this competition to find someone to work with in future, our site will have around 50 landing pages in total.
https://www.money.co.uk/life-insurance.htm
What we like about this page:
The header gives a clear call to action and shows the product variants clearly.
We also like the simple and clear menu.
Very clean design.
https://www.moneysupermarket.com/life-insurance/
What we like about this page:
Ample space for content.
Nice explainer graphics.
Clear concise design.
https://www.confused.com/life-insurance
What we like about this page:
Clear calls to action
Nice use of brand colours, especially at the bottom.
Zielmarkt/( -märkte)
Consumers in the UK
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Use of our brand colours with suggestions to add to pallete.
- Clear calls to action.
- Clean, uncluttered design.
- Space for 1500 words of content under various headings.
- Incorporation of our brand colours (and suggestions for new colours that complement them)
- Incorporation of logo into menu matched to page.
- Must look as polished as the examples given.
Sollte nicht haben
- Cluttered, messy design