Education technology company needs a logo design
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Logo-Design Kurzbeschreibung
We are a 30 year-old education business that is re-branding under new ownership and need a logo for our new name: Strive. Our products help students and adults explore and pursue well-matched careers.
Needs to be modern but not too techie, as there is a strong humane element to what we are about;
Needs to suit both consumer and institutional contexts/markets;
Needs to express aspiration, optimism, possibility, fulfillment;
Cannot seem elite/elitist as we help those pursuing trade certifications all the way to graduate programs;
Should convey quality, excellence, "premium-ness";, but without being elitist and inaccessible);
Should convey "nimble-ness" and agility (as opposed to corporate weightiness), but also can't be too lightweight or whimsical.
Our thoughts on colors:
- the purple on one of our products: https://www.careerexplorer.com/
- Light-medium blues
- Medium oranges
- Medium greens that aren't too saturated or too pale and wispy
Do not want deep/dark blues, reds, black or browns.
Logo Text
Stryve
Logo Stile, die Sie interessieren können
Pictorial / Combination-Logo
Ein reales Objekt (Text optional)
Abstraktes Logo
Begrifflich / symbolisch (Text optional)
Wortmarke-Logo
Word oder namensbasiertes Logo (nur Text)
Lettermark-Logo
Kurzwort oder Buchstaben-Logo (nur Text)
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Needs to be modern but not too techie, as there is a strong humane element to what we are about;
- Needs to suit both consumer and institutional contexts/markets;
- Needs to express aspiration, optimism, possibility, fulfillment;
Schön zu haben
- Should convey quality, excellence, "premium-ness", but without being elitist and inaccessible);
- Should convey "nimble-ness" and agility (as opposed to corporate weightiness), but also cannot be too lightweight or whimsical.
Sollte nicht haben
- Cannot seem elite/elitist as we help those pursuing trade certifications all the way to graduate programs;