Company logo for existing brand in the drone market
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Logo-Design Kurzbeschreibung
We need a logo refined before launching a re-branding of a well-established company.
The company name is ImmersionRC, and has been active in the racing drone/First-person view business for 10 years.
The original ImmersionRC logo has been attached to this brief. It is too long, and has no simple logo form.
The attached 'IRC Alternatives 2.ai. contains the current state of the logo design. Overall this feels about right, but doesn't seem professional enough. The goal of this designcrowd project is to refine the design.
The attached t-shirt jpeg is a mock-up of the kind of clothing that we would like to make with the finished logo. The kind of product that would fit in at events where drone racing is practiced.
Zielmarkt/( -märkte)
Relatively young, mainly male, attracted to high technology
Logo Text
IRC
Logo Stile, die Sie interessieren können
Abstraktes Logo
Begrifflich / symbolisch (Text optional)
Zu verwendende Schriftarten
Farben
Vom Kunden ausgewählte Farben für das Logo Design:
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Simple, bold logo that will last the next 10 years
- Transition from the current, lengthy 'ImmersionRC' brand name, to the shorter 'IRC' brand name, as we are known as anyway.
- During the transition phase, a logo that incorporates the two names would be desired.
- The graphical part of the logo should hint at quadcopters (drones), but also be usable for other high-tech markets. For someone in the quadcopter market, it should be recognisable, but in other markets, it should just be a cool logo.