surfstore logo design
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Logo-Design Kurzbeschreibung
An updated logo for surfstore.co.nz. We are an online e-tailer focussing on surfing products eg boards, wetsuits, wax, leashes etc in the New Zealand market. It is NZ's oldest online surf retailer, however the brand/store has had limited investment over the last few years. The logo should reflect the focus on surf. It should included the words surfstore.co.nz but should also be able to stand alone as a logo. It will probably be a logo that is more retro than street. If it was a singer it would be Jack Johnson.
Zielmarkt/( -märkte)
Primary target is NZ surfers 25-40 first timers to intermediates. Slight male skew (60/40). Chill out on the weekend with discretionary income to spend on surfing
Secondary target is broader - NZ surfers who want to use the internet to purchase to save time, cost or if they don't have a physical surfstore near them.
Industrie/Einheitstyp
Investment
Logo Text
surfstore.co.nz
Logo Stile, die Sie interessieren können
Emblem-Logo
Logo eingeschlossen in einer Form
Pictorial / Combination-Logo
Ein reales Objekt (Text optional)
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- surfstore.co.nz and logo to be able to work together and stand alone.
- tagline: surf.online@surfstore.co.nz - to stand alone or be part of the logo as above
- Should feel cool and relaxed not hardcore -
Schön zu haben
- possibly a retro logo/font/feel.
- Should feel cool and relaxed not hardcore
- Probably a Pictorial/Combination or Emblem logo
Sollte nicht haben
- Anything too hardcore, modern or 'street'