Hi, just want to point out that FB ads have a 20% text restrictions, so including all that text you require in the FB size banner would be impossible unless it's made very small and all in one place somewhere on the ad.

Thanks for pointing that out, with the Facebook ad I’m not actually going to promote at pay for the sponsored ad, I’ll just be posting it on my page and getting people to share it. So in this case it can be whatever we like.
I am more focused on getting the website banner correct.

Also, it would help if you provide a photo that isn't vertical.

Please share your feedback.