Hi All;

I need you all to highlight that we have made the rangehood dissapear like the photo of the Schweigen Paradigma rangehood provided in this Brief..

There is way to much text about rangehood features please remove this and avoid multiple photios of rangehoods

The back cover needs to mirror the message of the front cover, One large photo of a family enjoying themselves in the kitchen.

Thanks Tom

URGENT.

I need to try and get this message to all contestants.

We already know how to promote and sell the s\features and benefits of a silient Rangehoods.

This brochures main concept is not the silent factor sure this is important but more importantly is the following


What WE HAVE NO CLUE on, is how to sell the benefits of an invisble rangehood that looks like a beautiful kitchen light. No-one wants a bulky rangehood in their kitchen anymore in fact most people don't want to see a rangehood at all and this benifit is what we desperately need you help on.

Thanks in advance. Tom

Suggestion. Using the before and after photos.

First a photo were the rangehood is ugly and bulky.

Obviously not one of our rangehood models.

Now you need to show the happy family working near or under our Paradigma. (remember it needs tio show steam rising)

Some text that may be of use.

FIRST WE TOOK AWAY THE NOISE. Now we’ve made the Rangehood disappear.

Schweigen’s Paradigma sets a new standard for luxury. It offers silent
extraction and sleek styling, combining lighting and extraction in one. Paired
with the German engineered silent
Isodrive® motor, this luxurious rangehood system comes available in
flexible configurations and complements any modern kitchen design.

Hi Tom,

I just got an invite to this Project, and I'm wondering if you still need fresh designs (after 90 submissions so far)?
And if still feel you do, my advice would be to select a few designers (around 5 maybe) who meet your first requirement (that is the overall stylistic approach for the Brochure). Then, you could work with these shortlist in detail about the various particular revisions you may want to make.
At 90+ Submissions, I sincerely don't believe you need MORE/FRESH designers working on this. You just need to work more closely with the best so far, providing individual and detailed feedback/updates to them.
I won't be participating in this Project, but I feel obligated to air this suggestion given my observations and impressions regarding both the brief, and your many updates so far.

Thanks for the invite, and I wish you all the best with this Project.

Regards,
Kelechi