MedicPro Logo for a personnel placement agency

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Logo-Design Kurzbeschreibung

Médic-Or (and its subsidiaries Orientation Santé and Arrimage Santé) is one of the most renowned health care personnel placement companies (nurses, nursing assistants and beneficiary attendants) in Quebec. We have been anticipating our clients' expectations on a daily basis by providing them with a service delivery focused on excellence for more than 30 years.

Médic-Or (ProJ Care division) is also a leader in the placement of home care personnel in the Laval and Montreal regions. Since 1989, we have been hiring health and social services auxiliaries (ASSS). We have the well-being of all our employees at heart and work as a team to provide services of well-being, safety and comfort with the greatest respect for our patients.
We offer a huge choice of shifts throughout Quebec as well as many opportunities in remote areas.

We have decided to combine the brands under the same name Médic-Or and its subsidiaries (including ProJ Soins) become:
MedicPro

Slogan (must be removable):
Les professionnels de la santé

We seek to produce a new professional image of very high quality that will stand out from the competition by its impact, its strength and its feeling of solidity. We want to inspire professionalism and security.
We are looking for a logotype or combined (logotype + symbol) style approach.
It is important to know that we are speaking EXCLUSIVELY to nurses, nursing assistants, beneficiary attendants, ASSS and potentially other health professionals in order to hire them. Our marketing strategy is entirely geared towards talent attraction marketing.
The only competitors with a strong brand are: 24/7, Premiers Soins (and its Nordik subsidiary) and Code Bleu (now a Premiers Soins subsidiary).
Target audience: nurses, nursing assistants, beneficiary attendants, ASSS. Mainly women aged 25 to 60 (75%). Québécois (in all its cultural and racial diversity). Be careful, we don't want a feminine-looking logo.

Info-Symbol
Aktualisierungen

many invited designers (which accepted) did not submit yet.

Still waiting for invited Designers to submit. Lots of design were made without reading the brief. So many eliminated.

Need extra days to review

Zielmarkt/( -märkte)

Target audience: nurses, nursing assistants, beneficiary attendants, ASSS. Mainly women aged 25 to 60 (75%). Québécois (in all its cultural and racial diversity).

Industrie/Einheitstyp

Health Care

Logo Text

MedicPro


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Zu verwendende Schriftarten
Sans Serif
Andere Schriftarten erwünscht:
  • A bold handwritten approach could be tested...

Sehen und fühlen

Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.

Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes

Anforderungen
Muss haben
  • Should stand out from competition
    I would highly prefer a logotype or Wordmark approach rather than a name with a symbol.
    Think NASA, AMAZON, FEDEX, VISA, VANS, Disney.
Sollte nicht haben
  • Be careful, we don't want a feminine-looking logo.
    Not sure about the "+" sign. If used, must be in a very original way, since widely used by competition.
    NO leafs.
    No lifeline with the M (don't like the pointy effect).
    No stetoscope (too common).

    Not a fan of the red/blue color usage.

Dateien
PDF
Medic-Or - Competition2
Donnerstag, 13. Mai 2021
Zahlungen
1. Platz
C$150
Gesamt
C$150

Projekt-Deadline
04 Jun 2021 14:45:13 UTC
Language

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