New Furniture Maker needs a logo and branding

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Logo-Design Kurzbeschreibung
Looking for a logo and branding for my new furniture making business based in Brisbane, Australia:
"Stuart White Custom Furniture"
Making furniture for the future.
One-off commissions and limited runs of beautiful sustainable furniture, that is ecologically and ethically sound.
Heirloom quality pieces, hand crafted to exacting standards, that will last for generations.
Timeless designs, clean and understated, that will outlast trends and fashion.
Sustainable materials, responsibly sourced, from reclaimed timber wherever possible.
Logo and branding will need to be used through all forms of promotion and comms for the business. Social Media promotion, website, letterhead, invoices etc. (Once Logo and branding are finalised, I need to move forward with a simple website).
I am not completely set on the company name being 'Stuart White Custom Furniture' and would welcome any variations or ideas around this. Important that the logo / branding does not give the impression of a large company - its just me at the moment and Im keen to be transparent about that!
POSITIONING
My furniture is high end - using the finest materials made to extremely high standards. It take a long time to make and this is reflected in the price.
WHO IS MY CUSTOMER?
Aged 30 - 70. Professional high earners with eco tendencies and an eye for design / quality.
People who are waking up to the gluttony of consumerism and want help to affect change on the world.
High end interior designers / Architects who's Clients fall into the categories above.
SIMILAR BRANDS
https://www.jorybrigham.com/
https://philipmorleyfurniture.com/ (I like his industrial "stamp" looking logo but please dont replicate it exactly!)
http://www.meredithhartfurniture.com/
Zielmarkt/( -märkte)
WHO IS MY CUSTOMER? Aged 30 - 70. Professional high earners with eco tendencies and an eye for design / quality. People who are waking up to the gluttony of consumerism and want help to affect change on the world. High end interior designers / Architects who's Clients fall into the categories above.
Industrie/Einheitstyp
Woodwork / Furniture
Logo Text
Should probably include the company name and custom furniture
Logo Stile, die Sie interessieren können
Emblem-Logo
Logo eingeschlossen in einer Form



Wortmarke-Logo
Word oder namensbasiertes Logo (nur Text)


Lettermark-Logo
Kurzwort oder Buchstaben-Logo (nur Text)



Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Schön zu haben
- Either very clean and elegant / simple. OR modern hipster style - See attached images (Classic Tattoo Studio retro badge / branding iron / stamp ).
Sollte nicht haben
- Cheesy pictures of tools. "Making Furniture For the Future" in the logo.