Iron Rings logo for general branding.
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We need to create a logo for our Parent Company. There are several other companies that work under this umbrella. Some of the notes I took during the meeting: They like the old school early 1900's feel of New York. Iron Rings kind of like an Iron Horse (train) that takes people all across the country. Pioneer or early settlers seeing a train and or taking it from New York to Arizona. Exploring the country for the first time. Bold, caring, exploring, pioneers, family, daring, makes people feel safe. Imagine taking a train for the first time to NY in the early 1900's and seeing an upscale hotel. That awe, amazement, wonder is what we are looking for.
Zielmarkt/( -märkte)
This one is tough. We are targeting businesses, charitable foundations, and consumers. This will become our general brand across the country.
Industrie/Einheitstyp
Mainly the hospitality industry. We own several apartments, upscale hotels, family communities.
Logo Text
Iron Rings
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Either Iron Rings or potentially I.R. Up to designer but I believe the full text would be best.
Schön zu haben
- If the logo could "pop" as letterhead, but needs to remain classy and somewhat refined.
Sollte nicht haben
- No blue