Global hospitality & entertainment company needs secondary logo design

Gewinner
Contest winning design

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Logo-Design Kurzbeschreibung

We have masterbrand guidelines, logos and visual assets for a global brand well known for its hospitality, entertainment, leisure, retail and food & beverage offerings - integrated resorts with key presence in Malaysia, Singapore, UK and US. We would like to develop a pilot collection of casual apparel and perhaps other consumer products for our loyalty members and guests (potential to develop more collections depending on the response/demand). Our current guidelines, logos and visual assets provide limited creativity as we need to protect the integrity of our core brand/logos and associated trademarks.

As such, we are looking at having a "secondary" and more creative logo suite and accompanying visual assets (e.g. patterns, icons, etc.) that can be suitably applied to casual apparel and premiums subsequently. Key note to be taken, as much as the secondary/creative logo should appear distinctly different from our core logos, it would be ideal (not mandatory) if it could still be identifiable even slightly, to members/guests as our core brand.

Zielmarkt/( -märkte)

Adults across US, UK, Singapore and Malaysia

Industrie/Einheitstyp

Hospitality, entertainment, leisure, retail, F&B

Logo Text

RW or Resorts World


Sehen und fühlen

Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.

Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes

Anforderungen
Sollte nicht haben
  • Should not use any of our core Resorts World logos 'as is'
Zahlungen
1. Platz
US$150
2. Platz
US$100
3. Platz
US$100
Gesamt
US$350

Projekt-Deadline
12 Mai 2023 02:50:14 UTC
Language