Logo for new luxury fashion brand

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Overview:
We are looking for a logo that reflects the brand identity of NOLESS, a fashion label that offers high-quality, feminine clothing with a unique "casual luxury" style. The brand offers minimalistic yet luxurious clothing, focusing on everyday luxury, sustainability, and simplicity. Our mission is to provide high-quality, versatile, and timeless key pieces that work for any occasion, blurring the boundaries between luxury and casualness.
The logo should be minimalistic, modern, sophisticated, and memorable, while also communicating the brand's commitment to sustainability. It should consist of the wordmark NOLESS and include an icon with the letters N and L.
Logo Design:
The logo should be sleek, modern, and minimalist. It should include the word "NOLESS" in a clear and easy-to-read font, with a stylized graphic or symbol that captures the essence of the brand.
- Typography: Choose a sans serif font similar to those used by fashion brands like Carven, Givenchy, Marc Jacobs, and Strenesse. The font should be clean, sophisticated, and modern, complementing the brand's minimalistic and luxurious aesthetic. Please use the uppercase brand name "NOLESS" in the logo.
- Icon: Design a minimalistic geometric icon that combines a stylized "N" and "L" overlapping each other. The overlapping lines should create a visually appealing and balanced design. The icon should harmonize with the chosen font and color palette.
- Color Palette: Utilize black and white, to create a minimalistic and elegant look. Please avoid using vibrant colors or metallic shades such as gold.
Logo Usage:
The logo will be used primarily on clothing tags, website, social media, and marketing materials, including business cards, letterheads, and packaging. It should be easily scalable and legible in different sizes and formats, and should be designed for both print and digital use.
Zielmarkt/( -märkte)
Target Audience: The target audience is primarily women between the ages of 25-45 who value quality, style, and sustainability. They are confident, fashion-conscious, and appreciate the importance of ethical and environmentally-friendly fashion.
Logo Text
NOLESS
Zu verwendende Schriftarten
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Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.