Exciting opportunity to design soap packaging for niche market with huge potential!
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We need a packaging design for a new business and product hitting the martial arts industry soon.
Product:
Soap that aids with muscle recovery and reduces risk of infections.
Product Colour:
Black
Brand slogan:
COMBAT ESSENTIALS
(This is a registered trademark)
Brand font:
I'm thinking Proxima Nova but open to suggestions.
Brand Inspiration:
I really like Represent Clothing, Hayabusa Fightwear, Engage IND branding.
Target Market: Combat athletes ie. MMA Fighters, Jiu Jitsu athletes, Wrestlers.
Brands Mission:
We aim to educate our market and bring gym hygiene to the forefront of combat athletes minds. We also aim to help our athletes recover easier and train longer by adding in Magnesium and soothing oils to the product.
How we aim to be perceived:
Modern, contemporary, minimalist, premium but affordable, sleek and stylish, reliable and organic.
The packaging color can be altered, but we intend to manufacture on a sleeve style box, see attached images.
Preferred color palette is monochromatic but please take a creative lead.
If possible please provide mock ups and on die lines, provide correct file types that should allow to be sized on to any die lines.
*NOTE*
In MMA, BJJ, and wrestling, due to the nature of the skin on skin sweating skin infections like staph and ringworm are very prominent, this soap is aimed to reduce infection in schools by using natures oils to kill the bacteria.
Featured ingredients are Magnesium, Eucalyptus & Tea Tree Oil, and Activated Charcoal.
Activated charcoal facilitates a deep clean.
Eucalyptus and teatree for their antibacterial properties.
Peppermint and magnesium to soothe sore muscles.
The Soap is VERY moisturising with a base comprised of Olive Oil, Coconut Oil and Shea Butter.
Zielmarkt/( -märkte)
Combat Athletes ie. MMA Fighters, BJJ Athletes, Wrestlers
Industrie/Einheitstyp
Combat industry, Mixed Martial Arts, Brazilian Jiu Jitsu, Wrestling
Zu verwendende Schriftarten
Andere Schriftarten erwünscht:
- Proxima Nova
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Space for Product Description, Ingredients List, Caution, Directions for use, website url, business address, made in australia, product weight front and back. Design all 6 sides of box not just front on mock up.
Schön zu haben
- "COMBAT ESSENTIALS" as the main focus and Senshi Lab full logo to be less prominent. Senshi Lab emblem can also be a main focus, just not full logo. COMBAT ESSENTIALS on one line on front of box, maybe even just black box with black shiny lettering like REPRESENT do with their gift boxes.
Sollte nicht haben
- Camouflage. Direct therapeutic claims ie. "Soothes sore muscles" instead use phrases like revitalize body if you are going to input any copy. Highly detailed imagery. Avoid using martial arts imagery or tacky symbols of helmets and stuff like that. This is a sleek modern minimalist design.