• €280

• 358 Designs

• 175 Designer

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Logo-Design Kurzbeschreibung

We need a new logo and associated colour palette for an Amsterdam based startup that just got its seed funding. We see an opportunity to create personalised purchase preferences that would make it easier and more seamless for consumers to complete their payments. Data shows that the majority of online shoppers that reach the checkout stage fail to complete their purchases. Today’s 'one size fits all' approach to the checkout experience and payment journey is a significant barrier to purchase conversion. Our solution analyses each shopper, their behaviour and activity, to predict the likelihood of purchase completion. Through the sequenced application of segmentation, multi-classification prediction and reinforcement learning, FERO learns a shopper’s purchase preferences and delivers the most optimal payment experience. This includes individually customised payment methods and subsequent payment journeys. We aim to personalise the checkout and payment experience like Spotify personalised the music streaming.

We would like to see designs that are energetic, young and somewhat edgy. Although we are in the financial services industry, we don't want to come across as a boring bank or financial services company, but want to stand out/apart.

Zielmarkt/( -märkte)

e-commerce companies focused on retail and digital goods

Industrie/Einheitstyp

Financial services and website optimization

Logo Text

FERO

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Logo Stile, die Sie interessieren können

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Farben

Der Designer kann die Farben des Designs frei wählen

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Sehen und fühlen

Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.

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Anforderungen

Muss haben

• Logo must have green (current green is #38B47F but this can be changed)

Schön zu haben

• A few secondary colours to be used for graphics and templates

Sollte nicht haben

• Should be not boring and corporate looking. Also no charts or traditional data science themes.