Packaging Design Rebrand for FreshWipes

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Dieser Kunde bekam 59 Verpackungs-Designs von 23 Designern. Dabei wurde dieses Verpackungs-Design Design von Ileana Blanco als Gewinner ausgewählt.
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We are looking to get our Unscented Antibacterial/Biodegradable Body Wipes products redesigned for retail shelves in the UK. Our product is a crossover healthcare/beauty product used to keep people fresh and clean when they can't shower and is being carefully watched by retailers such as Boots and Superdrug. We are looking for someone who can redesign our packaging to make them look retail ready/eye catching and really stand out on the shelf. We LOVE our logo (it could even go bigger!) and our white pack but feel that something is missing and that the front text is not appealing. We want to make our packs much more attractive! Can you help? We can move some of the text to the back so that the design really 'pops' I've attached our current guide. I think we should keep the white/green and our logo but can we make the front of the pack look better/less cluttered and more appealing? We have further scents you can work on as separate projects (grapefruit (orange pack) and coconut (blue pack)
Zielmarkt/( -märkte)
Mainly elderly/disabled Women 55+ (but also campers/sportspeople/festival goers)
Industrie/Einheitstyp
Healthcare/Beauty retail
Zu verwendende Schriftarten
Andere Schriftarten erwünscht:
- Grotesque is the current one
Farben
Vom Kunden ausgewählte Farben für das Logo Design:
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Keep the current logo and bright colours
Schön zu haben
- pretty packaging incorporating more colours and less text on the front