Rebranding from Atypic Digital to Atypix
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Logo-Design Kurzbeschreibung
I want to rebrand my company because the current name is confusing for our clients and stakeholders. When people hear Atypic Digital they think we are a digital company building logos and websites. In reality we are a consulting firm specialized in digital transformations initiatives in Africa. This is why we are changing our name from 'Atypic Digital' to simply 'Atypix'. Our new brand is aligned to our 2025 strategy. We will now offer a full suite of services from TRAINING professional and teams to Agile ways of working to also COACHING them during the application of their new skills on real life cases. In our Atypix Centers, we will have Pearson Vue testing centers and have a Podcast Studio where experts can come to record video podcasts and create content shareable online (that's why the 'pix' in Atypix.com). We picked the name Atypix because we train people in a non-conventional manner. Less slides to read, more practicing and workshops to learn by doing. We will have live courses but also on-demande (pre-recorded courses). Our web/mobile platform inspired by MasterClass.com will allow professionals based in Africa to learn new skills like Project Management, Artificial Intelligence, Lean/Agile or Management 3.0. We want our logo to be a symbol of innovation, growth, transformation, continuous improvement. We initially picked the Phoenix as a symbol of transformation and rebirth. We picked the colors blue, orange but we are also opened to using purple and green if the mix is nice.
Zielmarkt/( -märkte)
Project Managers based in Africa who speak French & English
Industrie/Einheitstyp
Business Consulting, Project Management
Logo Text
Atypix.com / To Learn, Connect & Grow (=tagline)
Logo Stile, die Sie interessieren können
Pictorial / Combination-Logo
Ein reales Objekt (Text optional)
Wortmarke-Logo
Word oder namensbasiertes Logo (nur Text)
Lettermark-Logo
Kurzwort oder Buchstaben-Logo (nur Text)
Zu verwendende Schriftarten
Farben
Der Designer kann die Farben des Designs frei wählen
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- one icon and a text. rounded fonts.
Schön zu haben
- the tagline below the logo is optional. The .com is also optional in the logo.
Sollte nicht haben
- colors to avoid are pink, yellow. avoid too formal fonts.