• US$200

• 9 Designs

• 4 Designer

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Logo-Design Kurzbeschreibung

Project Description:
MODERA-T is a digital platform designed to promote responsible alcohol consumption through tools like screening and brief intervention (SBI). The main goal is to help users moderate their alcohol intake and reduce associated risks, using a technological, accessible, and health-oriented approach. MODERA-T combines scientific rigor and technology to offer personalized solutions that promote well-being and responsibility in alcohol consumption.

Logo Objective:
The logo for MODERA-T should reflect the core values of the brand: moderation, health, technology, and responsibility. It needs to be simple but impactful, with a clean and modern design that is easily recognizable. The logo should communicate professionalism and trustworthiness, appealing to individual users and healthcare entities implementing the platform.

Key Design Elements:
Simplicity and Minimalism: The logo should be simple and easy to read, avoiding overly complex or unnecessary details. The design should make a strong visual impact with clean, modern lines.

Typography: Use modern and professional typography for the name "MODERA-T." Consider integrating a subtle tech element into the "T" (such as an abstract shape, line, or symbol of a decrease in alcohol consumption) that evokes technology or digital innovation, and that the people can improve their health with the App or also that the people can decrease their level of risk in case they are. The App ranks the people in 5 risk alcohol consumption levels.

Colors: The choice of colors is open to the designer's creativity. The colors should align with the brand's themes of health, moderation, and responsibility. The final design should work well in both monochromatic versions and color versions.

Symbolism: While the design should remain simple, it can include a subtle abstract symbol or icon that represents moderation or control, particularly in relation to technology. The logo should prioritize the brand name, with any symbols or icons integrated seamlessly and unobtrusively.

Versatility: The logo should be versatile and work well across multiple platforms and sizes, from websites and mobile apps to printed materials like business cards. It must adapt easily to both digital and print formats, maintaining its clean, modern look.

Brand Tone:
The tone of MODERA-T is trustworthy, professional, and modern. The brand aims to guide users toward healthier decisions in a non-intrusive manner, empowering them to take control of their alcohol consumption. The logo should reflect the balance between technology and humanity, providing a sense of security and clarity.

Additional Guidance:
Application: The logo should be clear and legible in various sizes and should be easily recognizable even at smaller dimensions. It should maintain its integrity and impact whether used on digital platforms, print media, or promotional materials.

NOTE: I added two logo drafts that I have and like, but the new one doesn’t have to be like those or yes but improved. Let's innovate!

Zielmarkt/( -märkte)

Adults that dink alcohol beverages

Industrie/Einheitstyp

Health and well-being

Logo Text

MODERA-T Slogan: Un nuevo estilo de vida

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Sehen und fühlen

Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.

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