Comprehensive Brand Identity System for Jogs Scrubs

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Grafik-Design Kurzbeschreibung

Jogs Scrubs is a fast-growing Mexican brand specializing in medical uniforms. With 4 years in the market and a strong position in the eCommerce space, we've built a solid customer base and brand presence. However, our rapid growth has led to a visual identity developed more by reaction than by design.

We are now looking to take a strategic step forward by launching a comprehensive branding project aimed at unifying all visual assets under one cohesive concept that reflects our brand’s essence: professional, clear, and fun.

Project Scope:

We are seeking a visual identity system that includes the redesign and alignment of the following brand assets:

Product labels

Delivery packaging and bags

Mailers

Thank-you cards

Promotional stickers

Icon set for web and social media

A complete Brand Guidelines Manual (brand book), outlining the visual system: color palette, typography, photography style, graphic rules, and usage guidelines.

Goal:

Create a cohesive and lasting visual identity that strengthens our brand presence and delivers a consistent experience across all touchpoints. The design should strike a balance between clean professionalism and approachable, playful energy that resonates with our core audience — healthcare professionals who value both function and style.

Design Direction:

We want the brand to feel vibrant, modern, and human — while still reflecting the trust and quality expected in the medical field.

Info-Symbol
Aktualisierungen

Low design quality

Zielmarkt/( -märkte)

Our target market consists of healthcare professionals — including doctors, nurses, medical assistants, dentists, and veterinarians.

Industrie/Einheitstyp

medical apparel


Zu verwendende Schriftarten
Sans Serif

Farben

Vom Kunden ausgewählte Farben für das Logo Design:

0094D4
00A9DD
6FCCEA
C7EBF8
E9F6FB
EE7325
F08F49
F5BC92
FAE3D3
FDF4ED
E54698
E96AAD
F1A4CE
F9D9EA
FCEFF6
A7469A
B969AE
D3A5CF
EDDBEB
F8F0F9
6B429C
8869AF
B7A5CE
E3DAEB
F3F0F8

Sehen und fühlen

Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.

Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes

Anforderungen
Muss haben
  • We want the brand to feel vibrant, modern, and human — while still reflecting the trust and quality expected in the medical field.

Dateien
Alle Dateien herunterladen - 1,8 MB
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Donnerstag, 19. Juni 2025
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Donnerstag, 19. Juni 2025
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Donnerstag, 19. Juni 2025
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Donnerstag, 19. Juni 2025
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Donnerstag, 19. Juni 2025
PNG
IMG_8631
Donnerstag, 19. Juni 2025
Zahlungen
1. Platz
US$110
Gesamt
US$110

Projekt-Deadline
11 Aug 2025 12:15:09 UTC
Language

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