Logo design for new Supportive Planner App
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Nudge is a new app designed to empower individuals with additional support needs and their families. It’s a smart daily planner that builds independence and confidence by providing the right “nudge” at the right time for the individual.
We’re looking for a logo that communicates empowerment, independence and support. It should feel uplifting, modern, and approachable, appealing both to families and to professionals (educators, therapists, carers).
Colours: Purple must be included. Maybe blues and greens also.
Style: Clean, modern, simple — not overly corporate or clinical or complicated
Iconography: Can include subtle symbolism like leaves, flower, ripple effect circle (gentle influence - growing impact) or abstract shapes that suggest progress, support, or guidance. Should also work as a standalone app icon.
Typography: Clear, rounded sans serif fonts. Easy to read, professional but warm.
Versatility: Logo should work on light and dark backgrounds.
Deliverables:
Full logo (symbol + “Nudge” text, or “Nudge App”)
Standalone icon (for app button)
Brand colour palette + font suggestions
Files in PNG, SVG, EPS, and AI
What to avoid:
Overly busy designs
Clinical/medical symbols (crosses, stethoscopes, etc.)
Childish/cartoon styles
Zielmarkt/( -märkte)
Families of individuals who have special needs, educators
Logo Text
Nudge. Supportive Planner
Logo Stile, die Sie interessieren können
Pictorial / Combination-Logo
Ein reales Objekt (Text optional)
Abstraktes Logo
Begrifflich / symbolisch (Text optional)
Farben
Vom Kunden ausgewählte Farben für das Logo Design:
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Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.