The Odyssey Logo - Design Logo for our High End Leadership Program
Logo-Design Kurzbeschreibung
WHAT WE NEED
A standalone wordmark + symbol for The Odyssey that sits within the broader Mojo Human Performance Institute brand family. The mark should feel distinct but share the same energy as the parent brand — bold, direct, and human.
ABOUT THE PROGRAM
The Odyssey is a leadership and business growth program by Mojo Human Performance Institute. It’s named for the idea of a meaningful, personal and business journey focus on growing the human that leads the business to as a result grow the business. It’s not travel, not education, but the internal process of building something and becoming a better leader along the way.
Mojo Human Performance Institute is built for driven business owners and entrepreneurs. The brand reflects the no-BS, direct approach of our founder Michael ‘Mojo’ — it’s energetic, grounded and high-performance without being corporate or stuffy. The Odyssey logo needs to carry that same energy.
FULL BRIEF ATTACHED
Zielmarkt/( -märkte)
business owners and entrepreneurs
Industrie/Einheitstyp
Business, Leadership, Education
Logo Text
The Odyssey
Logo Stile, die Sie interessieren können
Abstraktes Logo
Begrifflich / symbolisch (Text optional)
Wortmarke-Logo
Word oder namensbasiertes Logo (nur Text)
Zu verwendende Schriftarten
Farben
Der Designer darf an diesem Design nur in Graustufen arbeiten
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Abstract, fit in with style of main brand logo, light on dark and dark on light versions
Schön zu haben
- See brief attached
Sollte nicht haben
- Should not be corporate looking, businessy, boring educational, or motivational