Trojan Dog Food Truck Logo!

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Dieser Kunde bekam 45 Logo-Designs von 15 Designern. Dabei wurde dieses Logo-Design Design von Hoopoe als Gewinner ausgewählt.
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Logo-Design Kurzbeschreibung
We need a logo designed for our food truck business. We are going to be selling American street food - primarily a range of chilli, hot dogs and other street food from an old converted 1969 ford fire truck. My partners business 'Skinhead Chef' is founded on his routes of being a non-racist skinhead and we would like to bring some of the skinhead iconography into this brand. Namely the black and white checkered circle of Trojan records and the name Trojan Dog (which is so named because of this). We also like the name Trojan dog because it brings the idea that we are hiding a food truck inside a fire engine - it is our Trojan horse!
We have played around with some sketched designs but need something a lot more professional looking. We like the idea of a fun, friendly logo, but also a strong logo that people would want to wear on t-shirts etc.
we have used our own pitbull dog in the logo sketched and would quite like the idea of him featuring in the logo if it fits and makes sense.
we think a 3 colour logo will be easiest for replication and simplicity, but are willing to look at full colour and black and white. Our ideas for colour are black white and red (for the fire engine) or black white and blue.
Our strap line is 'street food with edge' playing on the cutting edge nature of our food and harkening to the straight edge approach we take.
Aktualisierungen
looks/ designs/ brands/ visuals we like
http://www.standard.co.uk/goingout/restaurants/londons-best-street-food-trucks-9168677.html
http://media-cache-ak0.pinimg.com/originals/c6/2e/fa/c62efa32ddf828c69724d93db2f6bc03.jpg
http://www.designworklife.com/2013/11/04/telegramme-hawt-sauce/http://www.designworklife.com/2013/11/04/telegramme-hawt-sauce/
http://designtaxi.com/news/360241/A-Food-Truck-Branded-With-Hand-Painted-Vintage-Inspired-Typography/interstitial.html/?advertiser=External&return_url=http%3A%2F%2Fdesigntaxi.com%2Fnews%2F360241%2FA-Food-Truck-Branded-With-Hand-Painted-Vintage-Inspired-Typography%2FAdded Tuesday, March 25, 2014
Zielmarkt/( -märkte)
Young 20-40's, hip. Like to go to concerts, events, open air cinema. Are adventurous in their food tastes. Don't stick with the norm. Have tattoos, play roller derby, have their own style.
Not an expensive product, but people who are willing to spend a little more for something special.
A brand that is friendly and approachable but emulates quality products and good flavor.
Industrie/Einheitstyp
Business
Logo Text
Trojan Dog - Street food with edge
Logo Stile, die Sie interessieren können
Pictorial / Combination-Logo
Ein reales Objekt (Text optional)



Figuren-Logo
Logo mit Abbildung oder Zeichen


Zu verwendende Schriftarten
Farben
Vom Kunden ausgewählte Farben für das Logo Design:
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Muss haben
- Clean lines, easily recognizable. A strong brand that people engage with
Sollte nicht haben
- anything with racist connotations or anything that would put people off eating (i.e. disgusting food related imagery).