• €300

• 110 Designs

• 43 Designer

Logo-Design Kurzbeschreibung

We need a logo/claim design for a new company based in Zurich, Switzerland called "Optimize AG".

As "Optimize", we offer innovative 360° concepts and business solutions in the area of event-marketing & sales. Through innovative and userfriendly internet-plattforms we connect event-suppliers with each other and also generate a direct link between suppliers and event-visitors. This helps both of them to connect closer and as a result to gain better overall event-experiences.

The logo can either be a "Text logo" with "Optimize" as main Text, and "live communication concepts" as added claim, or it can be a pure "Image Logo" accompanied by "Optimize" (bold) and "live communication concepts" (claim= smaller) at the side of the Logo.

The text can either be written in capital or small letters (or just the first letter of the word capital, the rest small).

The final design should communicate the following values:
- Credibility
- Innovation
- Professionalism
- Creativity

One Idea we had is, that the logo contains an arrow pointing diagonally up (expressing the meaning of the company's name: optimize=making things better).
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Aktualisierungen

Dear Designers. 

Thanks a lot for all your Logo-Proposals. Some of them we already like quite a lot. 

For the next step of our evaluation, we like to open up the field a little bit: As you can read in our concept, as "Optimize Company" we work in the area of Event Marketing & Sales. The Core Values of our Company are: Credibility, Innovation, Creativity& Professionalism. When taking a look at the Logo proposals we so far received, the one aspect missing the most for us so far is "Innovation". Somehow, especially when it comes to the choice of font, we are looking for more "innovation" and progression. Maybe the font could even be "italically". Right now, most of the designs are somehow too "serious" for us. 

Secondly: As I mentioned in my brief, one idea could be the use of an "arrow" as part of the logo.

This was just an Idea/Proposal from my side, but it is not at all a "fix" criteria. 

Therefore, Important!: If you have any other ideas of an "icon" or anykind of symbol, that you think could fit to our company, you are very welcome to bring it in. The arrow was just a "way of showing the optimization mentioned in the company's name" - but I'm totally sure, that you know better ways of expressing the "spirit" of our company which I just described, than I do! Therefore take other symbols, create your own ones - take different colors: 

Show me the way your logo would look like, if it were you, owning an innovative, creative & young company named "Optimize", acting in the area of Event-Services! Is this ok for you? Looking forward to hear from you. Greetings, Stefan from Optimize. 

Added Sunday, April 20, 2014

Project Deadline Extended
Reason: We need some more time to finalize the Logo evaluation process. Thanks a lot for all your proposals, adjustments, and design-ideas. We truly appreciate that. Stefan from Optimize
Added Monday, April 28, 2014

Industrie/Einheitstyp

Business

Logo Text

Optimize (company name) / live communication concepts (claim)

Dateien