Logo Design - Specialty Food Retailer

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Emulsify – The Oil & Vinegar Experience

Overview of Company
1. Emulsify is a specialty food retailer offering a multitude of High Quality, Artisan Olive Oils from around the world, as well as flavored vinegar. It is an "experience" because customers are able to sample nearly all products prior to purchase.
2. The target market is an upscale “foodie” type. Both male and female clients alike. Most likely quite health conscious, into cooking and preparing meals.
3. Some similar businesses would include; http://www.olivemeco.com/ , http://www.tastingoliveit.ca/ , http://www.allthingsolive.ca/

Project Goals
1. This is a new store launch. Since it is mainly a bricks and mortar company, the logo will need to lend itself well to;
1. Store signage - awning
2. Window decals
2. It would be great if it could incorporate some style related to oil and vinegar. Examples being a whisk and bowl/bottle, bottles with bubbly liquid, Olives, Olive Tree
3. The main goal of the logo, is to draw attention, yet be flexible enough to use across various media.

Project Requirements
We have no specific color swatches to start with, however it should be “natural” tones. The will be furnished with a combination of steel fustis and wood shelving. In all likelihood the flooring will also be Hardwood. The store awning is a dark brown, and we would most likely want to iron or paint on the logo. So use of light shades may be preferable.

Project Budget and Deadline
1. The project budget is $300
2. The deadline is October 19th

Note: The uploaded samples are not to be used directly, just to present ideas..

Info-Symbol
Aktualisierungen

Thank you all for your work. We are encouraged that we will have a solid couple of choices soon!

We have an idea we would like to see the designers try to implement. 
Imagine two bottles - one vinegar, one oil pouring streams of liquid towards each other as if into a bowl or onto a plate. The streams crash into one another and change color as they cross and carry their momentum down, kind of creating an X pattern. Underneath this "emulsion" or "marriage" of the two liquids is the Name: Emulsify (in a unique and stylish font). Below that is the smaller, modern and clean tag line "The Oil & Vinegar Experience" 

Right now the leading logo is that by TreOneStudios with the liquids in the U and Y. Roll with the above idea or improve upon that one please. 

Wonderfu creativity everyone!

Added Saturday, October 06, 2012

Zielmarkt/( -märkte)

upscale neighborhood, "foodies", culinary lovers, Male/Female 30-70 yrs

Industrie/Einheitstyp

Flooring

Logo Text

Emulsify (larger font) - The Oil & Vinegar Experience


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Sehen und fühlen

Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.

Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes

Dateien
Alle Dateien herunterladen - 0,4 MB
JPG
GIF
JPG
394330e Friday, 05 October 2012 11:58:27
Freitag, 5. Oktober 2012
Zahlungen
1. Platz
US$250
Gesamt
US$250

Projekt-Deadline
20 Okt 2012 03:06:30 UTC
Language

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