Vinotar - Delectable Discoveries

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Logo-Design Kurzbeschreibung
THE BUSINESS
The company’s core business is the import and sales of wine on the Dutch and wider Benelux market. We provide wines with unique character at a reasonable price. We will initially focus on and specialise in quality Bulgarian wines made from indigenous grape varieties, later expanding into other traditional wine regions in Europe.
TARGET GROUP
Our primary target group is businesses, such as: specialised wine retailers, internet stores, wholesalers, restaurants and bars. Our secondary target group is the consumer: wine lovers who are willing to experiment with new wines, 35-55 year old with medium to high income.
THE VISION
Our aim is to become a specialist in quality wines of origin and tradition. We want our customers and their customers to be able to discover the unknown wine regions of Europe at a reasonable price through our wines.
THE NAME
The name 'Vinotar' is a portmanteau word, a cross between 'vino' and 'avatar', avatar meaning incarnation or manifestation. The term avatar was originally associated with deities and wine is historically also associated with deities (e.g. Dionysus, or Zagreus - Thracian God of Wine). Nowadays, avatar is also used as a term in online profiles, where you could choose any character or symbol to represent you. So we are a manifestation of great quality wine with traditions dating back to the origins of the first recorded wine-making efforts in Europe.
Zielmarkt/( -märkte)
Our primary target group is businesses, such as: specialised wine retailers, internet stores, wholesalers, restaurants and bars. Our secondary target group is the consumer: wine lovers who are willing to experiment with new wines, 35-55 year old with medium to high income.
Industrie/Einheitstyp
Business
Logo Text
Vinotar
Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Schön zu haben
- It would be nice if there was a logo version where our tag line is added to the logo: Delectable Discoveries. Perhaps underneath the logo text?