Bay Tours and Charters

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“Bay Tours and Charters” is a Hawkes Bay, New Zealand, based Tour Company that caters to a wide range of clients. Tours are run throughout the Hawkes Bay countryside and vineyards as well as other parts of New Zealand. The tours will be marketed towards both local and international (predominately cruise ships) clients.
The following link is the company’s current website: http://www.baytours.co.nz
The logo needs to represent the product offering and the Hawkes Bay/New Zealand culture and landscape. The logo can NOT appear to target the ‘funky adventure tourism market’, it must be sophisticated and appropriate in its colour palate, look and feel.
The logo (and overall corporate branding) will be applied to everything from uniforms, cars, other merchandise, video, website, printed collateral, etc.
As a rule of thumb, there should be a maximum of three colours for ease of application.
The following elements do not have to be used, however if you do wish to use flora/fauna, please use the guidelines below:
Aktualisierungen
Thank you all for your designs they are very creative but please no more palm trees. New Zealand isn't known for palm trees and as a company we don't affiliate ourselves with the palm tree/island feel.
Added Thursday, February 21, 2013
Project Deadline Extended
Reason: Just waiting for a couple of changes
Added Friday, February 22, 2013
Zielmarkt/( -märkte)
Our target market are predominantly 40+ that have disposable income and are wanting to have a bit of fun and adventure.
Industrie/Einheitstyp
Tourism
Logo Text
Bay Tours and Charters
Logo Stile, die Sie interessieren können
Pictorial / Combination-Logo
Ein reales Objekt (Text optional)



Abstraktes Logo
Begrifflich / symbolisch (Text optional)



Figuren-Logo
Logo mit Abbildung oder Zeichen


Wortmarke-Logo
Word oder namensbasiertes Logo (nur Text)


Sehen und fühlen
Jeder Schieber zeichnet eine der Charakteristiken der Marke des Kunden aus sowie den Stil, den euer Logo widerspiegeln sollte.
Elegant
Fett
Spielerisch
Ernst
Traditionel
Modern
Sympatisch
Professionell
Feminin
Männlich
Bunt
Konservativ
Wirtschaftlich
Gehobenes
Anforderungen
Schön zu haben
- Flora/fauna that are appropriate to use are (in order of preference):
Fern
Kiwi
Sollte nicht haben
- Kiwifruit
Ships