Responsive Homepage for UK Jewellery Multi-Channel Brand

Hier ist was ein Geschäft in United Kingdom für sein web design vorgenommen hatte.

• Background Information – What is your organisation or website name?

We are a leading UK jewellery store with a multi-channel capability. At this time we wish to remain confidential. For the purposes of this brief please use the company name “JewelleryBrand.com”.

• Briefly describe what your website does and target audience?

Our website caters to both male and female buyers who may be looking to buy a watch, bridal item, jewellery or gift. Our biggest market is the bridal sector and this should be a key focus. The company is positioned in the mid-tier of the jewellery market, so that our customers find the store easily accessible, affordable and price-conscience. Our communication towards our audience should be emotionally driven rather than being product led.

For watches, this will cover areas such as prestige (Omega, Tag Heuer, Breitling etc) and fashion (Gucci, Michael Kors, Hugo Boss etc) and traditional (Casio, Citizen, Rotary etc) lines.
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