Classic Indian Roti/Naan bread packaging for Australia

Hier ist was ein Geschäft in Australia für sein packaging design vorgenommen hatte.

We would like to update and refresh the packaging design for our Classic Indian bread range. These breads are currently being sold in Australian supermarkets and are very popular. The proposed design should have some "continuity" with the current packaging design so that consumers can still recognise the brand/product easily on shelf. The design should suggest "fresh, tasty, healthy, authentic and Australian-made".
FYI, the products are not chilled or frozen - they sit on the regular supermarket shelves and will need to stand out. The breads will typically sit next to each other on the shelf, but usually just one facing each. I'll be uploading image files of the current packaging for your reference. Mehr lesen